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The LivePlan Blog

Noah Parsons

Noah Parsons

Before joining Palo Alto Software, Noah Parsons was an early Internet marketing and product expert in the Silicon Valley. He joined Yahoo! in 1996 as one of its first 101 employees and become Producer of the Yahoo! Employment property as part of the Yahoo! Classifieds team before leaving to serve as Director of Production at Epinions.com. He is a graduate of Princeton University. Noah devotes most of his free time to his three young sons. In the winter you'll find him giving them lessons on the ski slopes, and in summer they're usually involved in a variety of outdoor pursuits. Noah is currently the COO at Palo Alto Software, makers of the online business plan app LivePlan.

LivePlan Posts Written By Noah Parsons

How to Do Market Research
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How to Do Market Research

Who are your customers? Who are your competitors? What does the industry look like? Will you be able to successfully enter this market? These are necessary questions to answer with a bit of research.

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17 Common Business Model Examples

Advertising, affiliate, brokerage, concierge, crowdsourcing, franchising, leasing, pay-as-you-go, and freemium are just a few examples. Learn about these and eight other common business models.

Financial Projections for Startups
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Financial Projections for Startups

Financial projections are not just wild guesses about how much money you’ll make. Instead, they are based on reliable data, market research, and sensible assumptions. They show potential investors that you’ve done your homework, that you understand the marketplace, and that you’re serious about making your business a success.