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Let’s say you have zero traction, an unknown product, and no budget to speak of. Perhaps not the most desirable position to be in, but at least you have some resources to tap into: time and creativity. One of the most rewarding aspects of marketing is the challenge, so realize that you’re up for it. […]
We had a great #LivePlanChat this week with Buffer’s Community Champion, Nicole Miller, discussing Social Media tips for Small Businesses! The conversation covered a range of tips and advice regarding what social media platforms brands should use, how to handle negative feedback, and what social media tools help small businesses the most. A huge thanks […]
This article by Palo Alto Software Email Marketer/Copywriter, Tyree Harris, originally ran on the Up and Running blog. Whether you’re a budding business owner or an experienced hotshot, taking some time to read what’s going on in the industry is essential. The internet is filled with resources and publications dedicated to assisting you in your […]
Entrepreneurs and business owners can now track financial performance securely in the cloud by importing QuickBooks data into their LivePlan business plan and track their performance from anywhere. Palo Alto Software, makers of the world’s #1 selling business planning software, Business Plan Pro, Sales and Marketing Pro, and LivePlan, is excited to announce its integration […]
Many LivePlan customers are writing a business plan because they need to raise investment capital. Are you one of those entrepreneurs? If so – we’ve got a free eBook for you that was written by the founder of our company, Tim Berry. Tim shares the five steps to delivering a powerful elevator pitch to get anyone’s […]
As our VP of Marketing, Caroline Cummings, pointed out in her blog post a few weeks ago, knowing your market is absolutely crucial to being successful in your business. And knowing what your market thinks about you is just as important. Okay, so you know you need to conduct some research… but how? A common–and […]
I feel like recently, as the Lean Startup movement gains more and more traction (I love the Lean Startup principles) and there are more incubators, accelerators, innovation centers, etc. helping startups get off the ground, that I’m hearing more and more this idea: “you don’t need a business plan, you need a great pitch” While […]